Pattern Library

Styles

Colors

The seattletimes.com color palette is designed to be a visual language to guide users without getting in the way of their news reading experience. The colors are an extension of the overall Seattle Times brand colors, maintaining a tone of sophistication and authority. Subscription (SSO) colors are the same as the news site with a few variations. The Marketing brand palette is more distinctive.

NOTE: See the Brand Guide to view color specific to our Marketing sites.

Accessibility

Our site colors adhere to WCAG 2.0 contrast standards.

Primary Colors

Primary colors do the heavy lifting for the design system. Here are a few patterns in use:

Black

$color-black

#000000

Off Black

$color-off-black

#231f20

Dark Gray

$color-dark-gray

#424648

Middle Gray

$color-middle-gray

#70757c

Mid Light Gray

$color-mid-light-gray

#c0c0c0

Light Gray

$color-light-gray

#e0e0e0

Lightest Gray

$color-lightest-gray

#efefef

Dark Off White

$color-dark-off-white

#f4f4f4

Off White

$color-off-white

#f8f8f8

White

$color-white

#ffffff

Secondary Colors

The secondary colors provide visual punch for elements that need to stand out. Here are a few usage patterns:

Blue

$color-blue

#0777b3

Navy

$color-navy

#2b4d70

Orange

$color-orange

#b85a22

Orange Highlight

$color-orange-highlight

#d06723

Dark Orange

$color-dark-orange

#a34005

Tertiary Colors

The tertiary colors are used in special cases. Use sparingly. Here are a few usage patterns:

Green

$color-green

#46b000

Goldenrod

$color-goldenrod

#e18727

Red

$color-red

#bc1200

Fuchsia

$color-fuchsia

#c0218a

Bright Blue

$color-bright-blue

#0a97e2

Dusty Blue

$color-dusty-blue

#42759d

Light Dusty Blue

$color-light-dusty-blue

#638CAD

Social Media Colors

Facebook

$color-facebook

#1877f2

Twitter

$color-twitter

#1da1f2

Google

$color-google

#4285f4